Hi
Hi
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
CHERYL
WERNER
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
what I can do for you
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
Featured Projects
These selected projects reflect my passion for blending strategy with creativity…solving real problems through thoughtful design and impactful storytelling.
case studies
A closer look at how I transform creative challenges into strategic, meaningful, and impactful brand experiences.
What My Clients Say
Here’s what my clients have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
“Cheryl has an exceptional ability to translate vision into cohesive, compelling brand experiences. Her art direction consistently elevates both the creative and the strategy behind it.”
Ed
“Her attention to detail and commitment to brand integrity is unmatched. Cheryl brings clarity, consistency, and excellence to every project she touches.”
Megan
I’ve worked with 50+ happy clients
0%
0%
Satisfaction Rate
My work helped clients grow their revenue by 200%
0%
0%
Growth
“Cheryl is a rare creative leader who not only produces beautiful work but also drives meaningful results. She brings teams together, inspires confidence, and delivers with purpose every time. She just gets it!”
Sarah
Cheryl has an incredible ability to turn big ideas into thoughtful, compelling creative that connects with people and strengthens the brand. Her strategic vision, attention to detail, and passion for meaningful storytelling elevate every project she touches.
Mark
Hi
Hi
Let's work together
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.
Hi
Hi
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
CHERYL
WERNER
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
what I can do for you
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
Featured Projects
These selected projects reflect my passion for blending strategy with creativity…solving real problems through thoughtful design and impactful storytelling.
case studies
A closer look at how I transform creative challenges into strategic, meaningful, and impactful brand experiences.
What My Clients Say
Here’s what my clients have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
“Cheryl has an exceptional ability to translate vision into cohesive, compelling brand experiences. Her art direction consistently elevates both the creative and the strategy behind it.”
Ed
“Her attention to detail and commitment to brand integrity is unmatched. Cheryl brings clarity, consistency, and excellence to every project she touches.”
Megan
I’ve worked with 50+ happy clients
0%
0%
Satisfaction Rate
My work helped clients grow their revenue by 200%
0%
0%
Growth
“Cheryl is a rare creative leader who not only produces beautiful work but also drives meaningful results. She brings teams together, inspires confidence, and delivers with purpose every time. She just gets it!”
Sarah
Cheryl has an incredible ability to turn big ideas into thoughtful, compelling creative that connects with people and strengthens the brand. Her strategic vision, attention to detail, and passion for meaningful storytelling elevate every project she touches.
Mark
Hi
Hi
Let's work together
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.
Hi
Hi
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
ART DIRECTOR
BRAND STRATEGIST
PROJECT MANAGER
CHERYL
WERNER
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
Love to create and
bring storytelling to life!
what I can do for you
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
1. Creative Leadership
Translate big-picture goals into clear, compelling creative direction
Lead projects from initial concept through final execution
Mentor creative teams while maintaining high standards and consistency
Maintain high standards and consistency across teams
2. Brand Strategy & Stewardship
Build and strengthen cohesive brand identities across every touchpoint
Develop guidelines, templates, and systems that make brands easier to manage
Balance brand consistency with fresh ideas and evolving audience needs
Bring fresh ideas to evolving audience needs
3. Purpose-Driven Storytelling
Turn complex information into meaningful, human-centered narratives
Create campaigns that inspire donors, customers, volunteers, and stakeholders
Connect organizational missions with the people they are designed to serve
Connect organizational missions with the people they are designed to serve
4. Creative Operations & Collaboration
Build efficient workflows that keep projects organized and moving forward
Partner effectively with marketing, communications, leadership, and vendors
Manage priorities, timelines, approvals, and resources across multiple projects
Coordinate resources across multiple projects
5. Multi-Channel Design & Innovation
Create integrated experiences across digital, print, social, video, and events
Design audience-centered web and campaign experiences that encourage action
Use emerging technology and AI to improve creativity, efficiency, and scalability
Improve creativity, efficiency, and scalability
Featured Projects
These selected projects reflect my passion for blending strategy with creativity…solving real problems through thoughtful design and impactful storytelling.
case studies
A closer look at how I transform creative challenges into strategic, meaningful, and impactful brand experiences.
What My Clients Say
Here’s what my clients have shared about their experiences working with me. Their trust and satisfaction motivate me to continue delivering designs that make an impact.
“Cheryl has an exceptional ability to translate vision into cohesive, compelling brand experiences. Her art direction consistently elevates both the creative and the strategy behind it.”
Ed
“Her attention to detail and commitment to brand integrity is unmatched. Cheryl brings clarity, consistency, and excellence to every project she touches.”
Megan
I’ve worked with 50+ happy clients
0%
0%
Satisfaction Rate
My work helped clients grow their revenue by 200%
0%
0%
Growth
“Cheryl is a rare creative leader who not only produces beautiful work but also drives meaningful results. She brings teams together, inspires confidence, and delivers with purpose every time. She just gets it!”
Sarah
Cheryl has an incredible ability to turn big ideas into thoughtful, compelling creative that connects with people and strengthens the brand. Her strategic vision, attention to detail, and passion for meaningful storytelling elevate every project she touches.
Mark
Hi
Hi
Let's work together
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.